Following the huge success of British cyclists, including Sir Chris Hoy at the Beijing Olympics, cycling has now become the second fastest-growing sport in the UK. Highland Spring is proud to sponsor Sir Chris Hoy and supply water to many cycling events across the UK.
Sir Chris Hoy
In November 2008, Highland Spring signed a new sponsorship deal with Sir Chris Hoy: BBC Sports Personality of the Year, 4 times Olympic Gold Champion, 9 times World Champion and 2 times Commonwealth Champion, and the first Briton in more than 100 years to complete an Olympic hat-trick. Highland Spring is the official water supplier to Sir Chris as he competes and trains around the world.
Sir Chris works with Highland Spring to inspire and motivate British children to get involved in sporting activities and adopt better drinking habits.
Etape Caledonia
In 2007, Highland Spring became the official water supplier to the Etape Caledonia. The Etape Caledonia is an 81-mile cycle challenge and is the UK's only mass-participation, closed-road cycling event taking place across the stunning scenery of Perthshire.
The Tour of Britain
Since 2007, Highland Spring has been the official water supplier to The Tour of Britain. The Tour of Britain is the UK's premier professional cycle stage road race and attracts 96 of the world's leading riders. Starting in Yorkshire and comprising eight gruelling stages, the event will finish in London.
Mountain Bike World Cup
For over four years, Highland Spring has been the official water supplier to the UCI Mountain Bike World Cup in Fort William. Over 300 world-class riders from 30 nations plus thousands of spectators from all over the UK attend the hugely successful international event in June every year.
The Nocturne Series
In 2009, Highland Spring will be the official water partner to the Nocturne Series. The Nocturne format creates a cycling festival around a creative race programme which culminates with an evening of racing featuring British and International professional cyclists. In 2009, there will be four events across the UK – London, Edinburgh, Blackpool and Birmingham.